Dacia, the UK’s best-value-for-money car brand, has announced the launch of the world’s first (and only) affordable space programme. Named DUSTAR, the innovative, out-of-this world venture represents a new dawn in value-for-money space travel with its initial voyage confirmed for today.
- Dacia launches DUSTAR, the world’s first affordable space venture
- Having revolutionised the new car market on Earth, Dacia’s next mission is sending a Duster into space
- DUSTAR represents one small step for Dacia and new dawn of simple, fun, and exciting space travel
- DUSTAR launched today. Watch here: https://youtu.be/kyA4ogO3CmI
To celebrate the trailblazing first chapter of DUSTAR, Dacia pulled out all the stops for a launch event which saw a Dacia Duster soar to space.
This giant leap for Dacia comes after revolutionising the new car market on Earth, offering affordable, award-winning, and reliable cars since 2013. For many years, Dacia’s ingenious engineers have consistently developed contemporary, simple, and best value vehicles. Relying on this unrivalled know-how, and Dacia’s smart design-to-cost approach in product development on our planet, the sky will not be the limit for DUSTAR, as it aims to show that with some smart thinking you really can make a little go a long way.
Back on Earth at DUSTAR’s secret technical base, Noel Armstrong, Head of DUSTAR Operations said: